Coffee and tea have been breakfast favorites forever, but fresh juices are now stealing the spotlight on morning menus. As a company that's been making juices since 1923, we've seen how quality juice offerings can elevate breakfast experiences. Here are four juice trends helping breakfast chains succeed.
Orange and apple juice will always be classics, but breakfast spots are now offering more exciting options. Drinks made with blood orange, pineapple, and grapefruit are giving customers delicious new choices to start their day.
We've seen how beverages like our Pineapple Fresca or Cold Pressed Tangerine Juice can help breakfast spots stand out. These options give customers something different to try instead of their usual drink. Working with small and mid-size groves across the United States lets us and our breakfast partners share a story about quality with every glass.
Today's customers don't just want a drink, they want an experience they can share. Colorful juices in distinctive glasses are showing up all over social media feeds, turning breakfast into a photo opportunity.
Breakfast chains are creating eye-catching juice presentations that practically beg to be photographed. Some places even offer juice flights, small samples of different flavors arranged on special trays.
When customers share these impressive juice displays online, they're essentially giving breakfast chains free advertising. A survey found that younger customers choose where to eat based partly on how photogenic the food and drinks will be. This turns regular customers into brand ambassadors who spread the word with every post.
Juice lovers want juice that tastes like the actual fruit it comes from. We believe in delivering this authentic experience, using perfectly ripened fruits that naturally offer the best taste.
In our experience, the most successful breakfast chains partner with juice providers who value quality ingredients. Our philosophy at Kennesaw is simple: "We bottle our fresh fruit juice so fast that we don't have time to add artificial ingredients." Juices should deliver complete fruit flavor, sweet, tangy, and deeply satisfying.
Customers are willing to pay more for genuinely flavorful juices because they taste noticeably better than standard options. Signature drinks like our Pineapple Fresca or Orange Strawberry blend create rich flavor experiences while still being made from real, whole ingredients. We've seen that breakfast chains featuring premium juices find customers returning specifically for their morning beverages.
People today care more about where their food comes from than ever before. Juice companies with genuine stories and long-standing traditions help breakfast chains win customer loyalty in a crowded market.
Our story at Kennesaw Juice goes back to the 1920s, when we started bringing fruit from Kennesaw, GA to South Florida, and returning with pineapples and watermelons from Boca Raton. We've found that this connection to American agricultural history resonates with today's consumers.
Breakfast chains that highlight the heritage of their juice offerings can share these stories. As we sometimes say, "We're the juice you already love. And you might not even know it."
The juice market in North America is growing steadily, as more people want beverages with authentic flavor experiences. Offering quality morning juices can help breakfast chains increase sales by encouraging customers to pair them with breakfast foods.
Having several juice options helps bring in sales throughout the day, not just at breakfast time. We've observed that juices can be "that great blend from behind the bar, the refreshing afternoon pick-me-up bought on the go, or a favorite morning beverage." This versatility helps breakfast chains attract customers even after the morning rush.
For over a century, we at Kennesaw have believed that every small moment, every sip matters. We've seen that this dedication to quality is why premium juice options continue to grow each year, creating opportunities for chains that prioritize better beverages.
For breakfast chains, knowing how to showcase premium juice offerings is just as important as serving them:
For juice lovers, these trends mean more access to quality products with real flavor. For breakfast chains focusing on premium juice options, they mean happier customers and stronger sales.
At Kennesaw, we’ve spent over 100 years pressing, bottling juice the right way. We help breakfast chains tap into these trends with fresh, and premium options built for modern menus.
Check out our product lineup or connect with our team to bring better juice to your breakfast menu.
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